Two interesting bits of news about “Orange” [- one of Europe's Largest Mobile Operators and ISPs] today. Reportedly, Orange has made an advertisement and content partnership with MySpace.
Here are some bits from the official press release on the MySpace – Orange partnership deal :
Orange Advertising Network, as the exclusive ad sales house for MySpace France, will manage all aspects of MySpace advertising, liaising directly with clients and agencies.
With a goal of enhancing their entertainment offers for the 15-24 year old segment, the two partners are also bringing together their extensive and complementary portal and social network expertise to offer the most extensive range of music content for young internet users.
Orange will be in charge of managing synergies between the two sites and coordinating their content.
Seems more like the French area of MySpace is getting well into the hands of Orange, an official statement says, “the partnership will give Orange an exclusive French license for MySpace trademarks and logos for Orange online and offline communication, sponsorship and events.”
With that aside, in related news, Orange recently setup a new campaign to have Facebook users tag their friends in a huge 1.3 giga-pixel photo from the 2010 Glastonbury festival. While the photo has over 70,000 people in the crowd, so far 5730 people have been identified and tagged, but only 5,232 people seem to like it… Surprising!
With this campaign, Orange aims to to create a world record for the most tagged people in an online photo.
Have you been to Glastonbury 2010? Then may be you can play your part in identifying someone here.